Sat Jan 22, 2005 9:34 pm
Macromedia announced a licensing agreement with Samsung Electronics to provide Flash Lite 1.1. A variation of Macromedia Flash Player, Flash Lite 1.1 is specifically designed for mobile devices, giving the ability to view interactive Flash content.
Samsung plans on using Flash Lite to deliver graphical user interfaces and rich interactive experiences on new mobile handsets worldwide.
"We are very proud to be working with Samsung who has become a global leader in mobile because of their focus on excellence in design," said Stephen Elop, Macromedia CEO. "As Samsung mobile phones enter the marketplace with Flash Lite we look forward to working together to bring incredible new experiences to consumers around the world."
"Macromedia Flash Lite 1.1 sets the standard for mobile rich interactive experiences. As a proven technology, it improves our user interface development, and improves the end user experience," said Geehong Yoon, executive vice president of design at Samsung. "Samsung has built its reputation on innovation and leading technologies, and our relationship with Macromedia builds perfectly on this tradition."
The first devices to support the technology are scheduled to be released in Korea, with other regions following soon.
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