Sprint today announced the availability of Sprint Mobile Business Assessment, a customized and collaborative approach to helping businesses better understand how the power of mobility can help them achieve their overall business objectives.

"Mobility is a strategic element of business today because it can impact key areas of business - customer acquisition and loyalty, revenue growth through new products and services, and cost efficiency while maximizing return on investment," said Kenny Wyatt, vice president - Integrated Solutions, Sprint Business Solutions. "The Sprint Mobile Business Assessment is a unique way of helping businesses better understand the power of mobility to enhance these key areas and eliminate waste."

Sprint Mobile Business Assessment provides businesses with actionable roadmaps aligning mobility strategies with business objectives as well as defining a vendor-agnostic technology deployment plan. The detailed assessment combines business process review with an analysis of mobile technology in order to better use current assets and utilize innovative new approaches to mobile productivity and connectivity. This four- to eight-week engagement consists of three consultative stages:

- Data collection - employee interviews, second- and third-party research
- Mobility analysis - equipment/software audits, access and policy evaluations
- Strategy development - actionable roadmap of tactical mobility initiatives

Although officially launching today, Sprint has been delivering mobile business assessments to business customers since late 2004. "Our customers are relieved to receive help with evaluation and management of the complexities inherent to any corporate mobility strategy," said Scott Boehmer, general manager - Mobile Business, Sprint Business Solutions.

The launch of Sprint Mobile Business Assessment demonstrates another service to encourage business adoption of wireless. Sprint is the first wireless provider to offer a nationwide Service Level Agreement on its wireless voice and data services. Recently, the company launched Sprint Business Mobility FrameworkSM, Sprint Managed MobilitySM Services and Sprint Extended WorkplaceSM, all of which help businesses eliminate the boundaries between wireless and wireline services through more integrated offers. Additionally, the recent deployment of wireless high-speed data (EV-DO, Evolution Data Optimized) service allows businesses to deploy a larger number of data-capable wireless devices and more powerful applications.

"Many of the businesses I talk with are still struggling with how to effectively manage wireless services, so they should explore this type of assistance of comprehensive analysis and planning," said Roger Entner, Vice President, Wireless Telecom, Ovum.