By Allen Tsai | Fri Aug 05, 2005 6:39 am |
Starting today, Verizon Wireless customers with select Get It Now-enabled phones can take the Hot Seat and face a full onslaught of questions as they climb the ladder to the million dollar question with the new "Who Wants To Be A Millionaire - 2005" mobile game. Customers can hold the drama and excitement of the hit TV game show in the palms of their hands, answering mind-bending questions and using up to four lifelines to get to the million dollar question.
Cosmic Infinity Inc., a leading developer and publisher of mobile games, and Buena Vista Television (BVT) entered into a North American License Agreement for the creation and distribution of "Who Wants To Be A Millionaire"-branded mobile phone games that enable the exclusive development and distribution of mobile games involving the "Millionaire" brand across North America on mobile phone devices. Cosmic Infinity is developing a series of new games, the first of which is "Who Wants To Be A Millionaire - 2005," featuring all-new official questions and the new "Switch the Question" lifeline, available exclusively on Verizon Wireless' Get It Now service.The agreement extends the existing relationship between Cosmic Infinity and the "Who Wants To Be A Millionaire" franchise with a long term, North American license for the creation and distribution of mobile games based on the hit TV show, which is entering its fourth year of syndication with Emmy Award-winning host, Meredith Vieira. Michael Davies, executive producer of "Who Wants To Be A Millionaire," said: "'Millionaire' has always been on the cutting edge - with technology rapidly changing and advancing, it is natural that we are developing these new mobile phone games with an innovative company like Cosmic Infinity. We see this as a natural distribution platform for what is, at its heart, a naturally interactive brand." Dave Dies, chief executive officer of Cosmic Infinity, noted: "'Who Wants To Be A Millionaire - Mobile Edition' has been a staggering success, and we are very excited about our new agreement with BVT to continue building on the franchise. The game is a perfect fit for mobile devices, and the new titles are going to make a fun experience even better. The success of the show in syndication demonstrates that people just love 'Who Wants To Be a Millionaire,' and we're very happy to be a long term part of that."
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