Motorola today announced the launch of its new flagship entertainment PDA - the ROKR E6. A complete re-visioning of traditional music and PDA devices, the E6 is an elegantly designed entertainment handset that is a productivity enhancer as well - a device created to enhance the lifestyles of professionals on the go.

Photo: Motorola ROKR E6 Photo 1

The Motorola ROKR E6 provides a winning balance in portable entertainment and business efficiency. Dedicated music keys, expandable memory, movie watching and moviemaking capabilities, plus all of the essential business tools, are just the beginning - the E6 is truly the ultimate entertainment PDA. The new handset offers users a superior mobile multimedia experience in a stylish device that lets consumers create, enjoy, and share their music, videos, photos, and games.

With ROKR E6, Motorola has created the thinnest entertainment PDA ever. Measuring a mere 14.5 mm thick, the E6's sleek lines exude the classic understated prestige of Motorola's iconic handsets like the KRZR and the SLVR. Unlike its predecessors, however, most of this handset's stylish exterior is taken up by a super-sized 2.4-inch 240 x 320 px TFT Touch Window screen - a first in a mobile handset - which allows users complete access to any of the E6's functions in seconds.

With such additional external features as a high-resolution 2.0-megapixel camera, 3.5 mm stereo headphone jack, dedicated music keys, and a removable SD card memory slot, ROKR E6 from the outset evokes true multimedia style.

With its built-in 2.0-megapixel video camera, ROKR E6 raises mobile video to a new level. With high-quality CIF (352 x 288 px) video recording, making movies has never been easier. Consumers can enjoy their favorite videos with the SD card storage and MPEG-4, H.263, RV compliant Realplayer. Unique among mobile handsets, the E6 can even be transformed into a Webcam for a PC or laptop, thanks to the handsets USB connectivity.

With the superior quality of ROKR E6's camera, which includes a macro view and 8x zoom, users will be able to capture detail like never before, preserving all the special moments and people in their life with incredible clarity. SD card memory also means that they can keep their whole photo album with them, syncing it with a computer and, with suitably equipped printers or photo shops, printing copies immediately and sharing them with friends and family.

The E6 comes with a high-resolution 320 x 240 px TFT Touch Window screen and a 3.5 mm stereo headphone jack that together delivery a superior gaming experience. The E6 lets users take their computer game play with them, since it can connect easily to MOTOGames, a virtual hypermarket for China's gamers, via the Internet or WAP to expand their play of popular online games to your handset.

And when consumers want their music, ROKR E6 turns tunes into the soundtrack. Choose any song without worrying about formats - the E6 supports MP3, AAC, AAC+, WMA, RA, WAV, MIDI, AMR-NB and AMR-WB. And enjoy the music through any headset - even wireless Bluetooth stereo headphones! Thanks to the expandable memory slot, consumers can also carry hundreds of songs with them on the E6 then sync them seamlessly with a computer via USB or the memory card.

When users want to hear something new, the ROKR E6 has them covered with its built-in FM radio. Or, better yet, head over to www.motomusic.com.cn, where you can discover, buy, download, enjoy, and share the very latest in music, including exclusives from Linkin Park, Jay Chou and all your favorite artists.

The E6 comes with Motorola's award-winning business-card reader software, taking the hassle out of staying in touch by conveniently creating and share of contact information. Its handwriting recognition software is the fastest way to enter text for Chinese users and can be used with any of the E6's productivity tools. Check email on the go with the E6's internet email client, or keep track of time and appointments with the powerful Calendar and To-Do Lists, then sync it all with the computer or with colleagues through Motorola Phone Tools.

Motorola ROKR E6 Key Features

- 2.0-megapixel camera with 8x digital zoom to capture the moment
- CIF and QVGA video capture for up to 5 hours; full screen video playback
- Integrated MP3 player with dedicated music keys and built-in FM radio
- PDA featuring Business Card Reader, POP3 email, Document Viewer to view PDF, Microsoft Word, Excel, PPT, etc.
- Connectivity includes Integrated Stereo Bluetooth wireless technology, HTML Browser, Hi-Speed
- USB 2.0 EMU, 3.5 mm stereo jack
- Removable SD memory card slot, up to 2GB SD Card support; 8MB dynamic user memory

The Motorola ROKR E6 is available immediately throughout China at authorized Motorola retailers.