Tue Sep 18, 2007 11:32 am
Sprint and Microsoft today provided customers with a fully integrated GPS location-aware mobile search service on Sprint phones. Voice search by Live Search for mobile using Tellme technologies will also be available on select Sprint phones as a separate download. The new services enable people to find Web, local, and phone content easily using traditional input methods or voice.
With the enhanced mobile search service launching today, Sprint customers can now:
- Search the entire Web, local listings and maps, and Sprint's mobile content catalogue using the same familiar search box powered by Live Search, on the Sprint mobile Web home page.
- Use Sprint's built-in GPS capabilities to automatically find local businesses and listings nearby quickly and easily without needing to manually enter location information. The new GPS-enabled search allows customers to give permission to let their phone automatically identify their location to return nearby business search results, such as the closest gas station, pizza place or movie theatre - all by simply typing in or, on select phones, speaking the name or category of business for which they are searching.
Additionally, Sprint launched GPS-enabled voice search capabilities, which are powered by Live Search for mobile. Customers can say the business listing and then see the search results on the screen. This feature uses voice user interface design from Microsoft's recent acquisition Tellme.
Sprint and Microsoft initially announced their strategic alliance in November 2006, when the companies launched combined mobile content and local listings search capabilities and committed to delivering GPS-enabled search.
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