By Kat Asharya | Tue Sep 07, 2010 11:02 am |
Nokia is unveiling new smartphones, including the E7, which comes with a large touch screen display and keyboard, at its annual media event next week, to reassure investors that it is on track for a recovery.
The Espoo, Finland-based company said it hopes the E7, its new flagship model, will lay the foundation for a smartphone turnaround.
Nokia said it will also reveal the new N8 smartphone, its first device to use new Symbian 3 software. The N8, which will go on sale later this month, has stirred up interest with its 12-megapixel camera, despite having a slower processor than Samsung's Galaxy S and iPhone 4.
Over the last few years, Nokia has failed to keep pace with rivals Apple and Google and transition to smartphones. The company has yet to roll out a viable smartphone competitor. With the introduction of phones like the E7 and N8, Nokia is hoping the renewal of its line of smartphones will capture consumer interest.
The Finnish company is still the world's largest handset maker by volume, controlling 40 percent of the smartphone market with its Symbian software. But the operating system has been slipping and hasn't attracted developers interested in creating Symbian apps, which are a key feature for high-end devices.
By failing to keep up with the rest of the industry, Nokia has struggled with falling profits, as its stock price dropped roughly one-third since mid-2007, when the iPhone went on sale.
Apple, meanwhile, has passed Nokia as the phone maker with the largest total profit, despite selling only one iPhone for every 13 Nokia devices.
Nokia hopes to generate enough interest in its new smartphones at next week's show to help to turn the company's fortunes around. But with the popularity of the iPhone, in addition to the attention that Android devices like Samsung's Galaxy S family have captured, the company has a lot of ground to regain in a fiercely-competitive market.
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Thu Jan 26, 2012 2:39 pm | By
Nokia's recent loss in profits highlights the company's difficult transition, as it shifts towards Windows phones and gears up for big changes in this year.
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Thu Jan 26, 2012 11:14 am | By
Nokia's Windows Phone-powered Lumia 900 will sell for $100 when it launches at AT&T later this year, according to reports, in a move that will raise the profiles of the maker and the OS.
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Tue Jan 24, 2012 11:30 am | By
Nokia shipped more than one million Lumia handsets last year, analysts estimate, signaling early success for the company's critical Microsoft partnership.
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Thu Jan 12, 2012 1:02 pm | By
Analysts predict a surge of sales for the Windows Phone platform, as Nokia and Microsoft head into the smartphone market in 2012 with updated hardware and plans for heavy promotion.
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