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Twitter Users Dismantle McDonald's Campaign
Wed Jan 25, 2012 3:20 pm | By Kendra Srivastava
McDonald's Twitter promotion recently capsized, thanks to users' overlooked creativity, highlighting the pitfalls of social media advertising as business usage of it burgeons.
Play "Pong" on McDonald's Billboards
Wed Jun 08, 2011 3:09 pm | By Matthew Calamia
McDonald's recently created a billboard that allows customers to play a game using their iPhone while also being sold fast-food, another example of increasingly tying smartphones into marketing.
